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Freelance Marketer

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21/10/2024

Our client offers a fully digital broadcasting platform for students, flexi-jobbers and side earners. Since their debut on the App Store in 2017, the app has already been downloaded a million times. They continue to grow both nationally and internationally. They are now also active in the Netherlands and France. This means it is time to further expand their top-notch team.


For now, we estimate that this will be a 2-3 month project but may be extendable. They are already working with a lot of freelancers at the moment.


| Your team:

You will join the international marketing team. 8 enthusiastic colleagues who assist you with tons of expertise, including a web developer, marketing automation specialists, video marketer, performance marketer, graphic designer, communication marketer. You will report to the international brand and digital manager.


| Your duties:

  • Communication: you are a strong communicator, you build the bridges between business, product (app), IT and the app users (both businesses and side earners).
  • Customer Survey: Assemble appropriate focus groups with a view to obtaining insights that further support product development.
  • Analysis: Define the necessary analysis, its implementation and interpretation.
  • You will develop and implement the international product marketing strategy. 
  • You make sure that every new side-earner and every company that downloads their application immediately gets to grips with the platform through the communications you have worked out (mail, website, tutorials, etc.). 
  • You determine, based on developments within the product team, which new product features and updates should be communicated to users. 
  • For each product update, you work out a communication plan, mapping out what type of content is needed depending on the target audience, such as emails, visuals, videos, webinars, ... and through which channels these are most effective. 
  • You continuously monitor and analyze the effectiveness of your elaborate product communications to determine what works and what does not.
  • You will develop and manage a content calendar in which we highlight 1 per month a particular feature (blogs, videos, webinars, etc.). 
  • You will think about how we can collect user feedback using qualitative and quantitative questioning, such as surveys and focus groups, and turn this into a structured plan. 

| Details:

  • You already have experience in marketing.
  • You are very strong communicatively.
  • Multitasking is your middle name.
  • You are immediately available for 2-3 days/week
  • Hybrid working is possible.

Skills

  • Product Management
  • Communications
  • Administrative
  • Marketing
  • Email Marketing
  • Customer Service

Why choose this assignment

  1. Young and dynamic team
  2. Platform for students and flexijobbers
  3. Temporary assignment

Freelance Friendly

This company is totally freelance friendly!

Additional info

Region: St. Denijs-Westrem
Availability: 3 Day(s) per week
Duration: 12 weeks
a18Tb00000B3kpbIAB East Flanders

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